Podcasts have gained massive popularity in the past few years and for all the right reasons. They are an amazing way to stay informed about topics you are interested in, and can be a first step in finding new interests. Podcasts have become a space for experts to offer advice and share experiences openly. Business experts have flocked to this medium, eager to share their expertise, offering advice on entrepreneurship, marketing, finances, and management. Some of the biggest names in business have started their own podcast, including Barbara Corcoran, Bethany Frankel, and Tony Robbins.
If you’re looking for advice on anything, you’re likely to be able to find it on a podcast. One of the fantastic things about podcasts is the direct connection between the podcaster and listeners, with many podcasts having an open email for questions. So if you can’t find the response you’re looking for feel free to ask, there are probably others that have the same question, and these business bigwigs will probably have the answers.
Here are our top 5 business podcasts that you need to listen to.The best part – they’re all owned and hosted by Canadians!
1. Marketing News Canada
Marketing News Canada is hosted by award winning marketing expert, me! It’s filled with educational, motivating, and informative interviews with marketing professionals from across the country. A few of the executives interviewed are from Twitter Canada, Google, Starbucks, Daily Hive, TIFF and so many more. If you enjoy hearing about the people behind prominent brands and how their strategic perspective and expertise helped them create brilliant campaigns and achieve success, then we know you’ll love Marketing News Canada.
2. Growth Marketing Today
Hosted by Ramli John, Growth Marketing Today is a podcast for those with a passion for marketing, design, and product owners. Ramli is joined by guest speakers that are experienced within these 3 subjects. Each episode is filled with fantastic stories and advice. Ramli guides listeners through his guests’ tried and tested strategies, and provides us with insights into what worked, what didn’t, and what lessons you should take away. It’s a great way to stay in the loop and keep up with industry insights.
3. I Quit!
Becoming an entrepreneur usually begins with the words “I Quit”. Hence the naming of this fantastic podcast. I Quit tells the incredible stories of entrepreneurs that left the security and support of a regular 9-5 job and found success working for themselves doing what they love. Learn lessons from people that had to find out the hard way, and hear where these founders found their motivation to create something new and overcome challenges. Perhaps you might just find some inspiration to change your life and start your own business.
4. Today in Digital Marketing
Today in Digital Marketing is the quick daily update you need to stay on top of what’s going on in the fast paced world of digital marketing and social media. If you need to stay up to date on the trends of the day, or new industry information, this podcast hosted by Tod Maffin, will make sure you’ve got the inside scoop. Turn industry insights into actionable information, and always be on top of your game by listening to Today in Digital Marketing with new episodes every weekday morning.
5. Under the Influence
Hosted by the legend, Terry O’Reilly, Under the Influence offers a unique look into some of the most successful and memorable marketing campaigns from around the world. Some marketing doesn’t just achieve brand goals, it touches lives.These are the ones that deserve mention, and Under the Influence delivers. O’Reilly offers a humorous and informative glance into the ideas that made these campaigns successful, and why people loved them so much. If you’re looking for inspiration for your own marketing campaigns we cannot suggest this podcast enough.
If you have not listened to one of the podcasts above yet, you’re missing out on so much great content. Do some research and find one that fits your interests, but we promise you won’t be disappointed. Including podcasts in your information network for marketing news and insights will help you stay one step ahead of your competitors. Learn from some of the best in the business and use their wisdom to develop a better understanding of marketing for yourself and your business.
Not sure where to find podcasts? They are available on Apple Podcasts, Spotify, Stitcher, or wherever you find your favorite podcasts.
Darian Kovacs is the Founder of Jelly Digital Marketing & PR, www.jellymarketing.ca.