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November 20, 2018

The case for a long, mid and short-term view in sailing and marketing

Working within an organization’s annual financial process means you are likely to be either preparing, or have just finished, your annual planning and budgeting. In fact, it can often feel
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TRUMP: the influencer President?

In 2016 I wrote an article about how then candidate Donald Trump had used the influence and reach of social media to bypass the media and create a movement of
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